Why This Matters

Managing social media accounts securely is essential to protect departmental reputation, prevent data breaches, and ensure continuity in communication. Using centralized tools like Stache keeps login credentials safe, while consistent admin access policies ensure that accounts remain recoverable even if staff roles change. Following these guidelines helps maintain professionalism, security, and smooth operations across all platforms.

Specifically, these practices:

• Ensure continuity in case someone leaves the department and was the only admin.
• Prevent accounts from being lost or inaccessible.
• Provide backup support for urgent account access needs.

Please also check out these Login Best Practices for Social Media Accounts from Central MarComm! 

1. Password Storage

• Always store usernames and passwords in a secure, centralized location.
• Use Stache (UA’s official password management tool) to keep track of account logins for:
  • Instagram
  • X
  • YouTube
  • Department subscriptions (e.g., Bitly, Linktree, Canva, etc.)
• Do not store passwords in personal browsers, notes, or spreadsheets.
• Access to Stache should be limited to approved staff/faculty responsible for account management.

2. Creating a Stache Account

1. Go to stache.arizona.edu.
2. Sign in with your NetID and password.
3. Create a folder for your department.
4. Add entries for each account (Instagram, YouTube, Bitly, Linktree, etc.).
5. Share folder access with other designated staff who manage the accounts.

3. Facebook Page Admin Access

It is recommended that Nividita Chatani (nchatani@arizona.edu) is always added as an admin with full rights to your department’s Facebook page.

Why this matters:

• Ensures continuity in case someone leaves the department and was the only admin.
• Prevents accounts from being lost or inaccessible.
• Provides backup support for urgent account access needs.

How to Add an Admin on Facebook

1. Go to your Facebook page.
2. Click Settings in the left-hand menu.
3. In the left sidebar, select Page Setup → Page Access.
4. Under “People with Facebook access,” click Add New.
5. Type in the name or email of the person.
6. Select Admin from the access options.
7. Click Give Access.
8. They will receive a notification and must accept the role.

4. LinkedIn Page Admin Access

It is recommended that Nividita Chatani (nchatani@arizona.edu) is always added as a Super Admin on your department’s LinkedIn page.

Why this matters:

• Provides institutional oversight and continuity.
• Ensures accounts remain accessible if departmental staff transition out.
• Allows for emergency access support when needed.

How to Add an Admin on LinkedIn

1. Go to your LinkedIn Page.
2. From the left-hand menu, click Settings.
3. Select Manage admins.
4. Click Add admin.
5. Enter the name of the person you want to add.
6. From the dropdown, choose Super Admin (for full access) or Content Admin/Analyst as appropriate.
7. Click Save.
8. The individual will be notified and must accept the role.

5. Best Practices

• Update Stache entries immediately if passwords change.
• Review admin access every semester to ensure it’s current.
• Limit admin roles to staff/faculty who need full access; assign “Editor,” “Moderator,” or “Content Admin” roles for student workers or temporary staff.
• Never share passwords via email or text.